Douglas Guilherme
Global Senior Vice President
Hershey
Douglas Guilherme
Global Senior Vice President
Hershey
ABOUT THE WINNER
Douglas Guilherme believes the best supply chains don’t simply reduce costs: they help companies grow faster, serve customers better, win market share, and expand margins.
Guided by his vision-led, people-powered, and digitally enabled philosophy, he is passionate about developing leaders and unlocking the full strategic potential of supply chain to create lasting competitive advantage as Global Senior Vice President at Hershey.
Congratulations, Douglas Guilherme!
Case Study Highlights
Douglas Guilherme believes supply chain has traditionally been measured on moving the right product to the right place at the right cost and quality, and that this is no longer enough for today’s customers, who expect hyper-personalization, just-in-time delivery, and perfect flow.
At Hershey, his team built a single decision intelligence platform connecting suppliers, planning, sourcing, manufacturing, and delivery with customer and consumer insight, allowing the organization to sense and act on signals before disruptions happen, with a deliberate choice of where humans stay in the loop.
Sustainability, once treated as a competing priority, is now embedded directly into daily decisions. For Douglas, the result is a supply chain that can genuinely increase growth, improve margin, and win share.