
Rebecca Guinn
Vice President, Supply Chain
Deere & Co

Rebecca Guinn
Vice President, Supply Chain
Deere & Co
ABOUT THE WINNER
Known for building high-performing teams and fostering deep, connected networks, Rebecca Guinn leads with a belief that supply chain excellence starts with people.
Over a 30-plus-year career, she has driven strategic growth and innovation across manufacturing, supply chain, and operations.
Today, as Vice President, Supply Chain at Deere & Co, she brings that same people-first leadership and passion for innovation to advance operations and adopt technology that delivers new capabilities, stronger performance, and lasting impact.
Congratulations, Rebecca Guinn!
Case Study Highlights
Rebecca Guinn found that the hardest part of driving a disciplined, cost-conscious mindset across Deere & Co wasn’t setting the target. It was changing how people think, act, and make decisions every day.
Her team redefined ownership by embedding cost accountability across every team, role, and decision, aligning supply chain, engineering, finance, and manufacturing around shared goals.
That meant replacing fragmented processes with standardized ways of working and shifting from instinct-driven decisions to data-driven ones.
Rebecca is clear that the real transformation wasn’t just about reducing cost, but also about moving from cost management to value creation as a core capability.